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Sales & Customer Excellence

Sales, negotiation, customer-service and complaint-handling programmes for frontline teams, team leaders and sales managers — Indus's oldest and deepest specialism, led by one of India's foremost sales trainers.

Founded by a former Senior Vice President of Sales, Indus has run selling-skills and customer-centricity programmes for automotive dealers, telecom retail, banks, FMCG distributors and service centres since 1996. Programmes are structured by level — front end, team leader, sales manager — so that everyone from the counter to the regional office works from one method.

Sales

  • Consultative selling, the sales call process, SPIN selling, objection handling and closing
  • Distributor and channel management, permanent journey plans, merchandising, trade maths
  • Key account management, selling to decision makers, negotiation skills
  • Sales management: funnel tracking, market analytics, coaching a sales force

Customer excellence

  • Building trust, active listening, empathy and personalisation
  • Complaint handling and difficult customers, investigation techniques
  • Telephone and front-line etiquette, call-centre and BPO programmes
  • Service-advisor and dealer-service programmes for automotive networks

Practice that sticks

Sales and service conversations are exactly where AI role-play earns its place. Learners rehearse objection handling or a complaint call with an AI customer in Hindi or English, get a criteria-level score and a model response, and repeat — while trainers review transcripts and coach on what the data shows. See AI Role-Play & Simulation.

Browse the titles on Sales & Negotiation Training and Customer Service Training.

Tell us about the team you want to develop.

We come back within one working day with a first-cut approach — content, facilitation, technology and analytics in the right mix.

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